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Wednesday 7th February 2024
Ryefield has organically attracted a following, predominantly comprising females aged between mid-twenties to mid-fifties. Ali's unique selling proposition lies in the ability to craft completely personalised and one-of-a-kind items. Clients appreciate the dedication to their orders, as Ali collaborates closely with them, presenting mock-ups for approval and ensuring a bespoke touch to every creation.
The journey towards precision crafting took a turn when Ali, initially dabbling in UV resin, sought small vinyl letters. An encounter with a crafting community on Facebook led to disappointment, prompting a shift to the world of Cricut machines. However, a desire for elevated quality and an extended array of projects drove the exploration of laser engraving machines.
Enter Heather, the catalyst in Ryefield’s adoption of a laser engraving machine from CSI Manufacturing. Heather patiently guided Ali through the intricacies of various models and functionalities, ultimately securing the Epilog Zing 16 laser engraver within Ali’s desired budget. Ali commented on her experience with CSI Manufacturing “I was also very impressed with the ongoing customer service, from the home visit for a one to one tutorial to the ongoing online and telephone customer support. All of the staff have been super nice, supportive and have never made me feel stupid when I ask stupid questions!”
The integration of the laser engraving machine marked a transformative phase for Ryefield. Now equipped with the capability to use cast acrylics and laser engraving for stable door plaques, memorial plaques, and wood engravings, the business saw an expansion in its product offerings.
The laser engraving machine's prowess was evident in the success of last Christmas's wooden animal Advent Calendars. Streamlining the process, the machine effortlessly handled name inserts, allowing Ali to focus on design intricacies. The shift to laser engraving and sublimation products led to the Cricut machine taking a backseat in the creative process.
In the realm of personalised craftsmanship, Ryefield stands tall as a testament to the fusion of passion, creativity, and precision technology. As the journey continues, each creation tells a story of dedication and uniqueness, resonating with a growing audience captivated by the artistry of Ryefield.
Visit Ryefield on:
Instagram: @ryefield_bespoke_gifts
Facebook: https://www.facebook.com/profile.php?id=100063647468438
Instagram: @ryefield_bespoke_gifts
Facebook: https://www.facebook.com/profile.php?id=100063647468438
